|
DISH Network and The
Weather Channel Reach Agreement
Includes development of
new full-time weather forecasting services
ENGLEWOOD, Colo. and ATLANTA, May 24, 2010 /PRNewswire via COMTEX
News Network/ -- DISH Network L.L.C. and The Weather Channel today
announced that they have reached a multi-year agreement for continued
distribution of The Weather Channel on DISH Network's programming
platform.
The deal provides for collaboration between both companies in
developing state-of-the-art, full-time weather forecasting services
designed specifically for satellite customers, including localized
weather programming on DISH Network Ch. 213 (in addition to The Weather
Channel's main feed on Ch. 214), interactive TV applications, as well as
new Internet and mobile services. Deployment of the new services will
begin this summer.
"Through this new partnership with The Weather Channel, DISH
Network is giving our subscribers exactly what they've asked for and
more. Not only are we developing a unique satellite service that
provides localized weather 24/7, but also we'll soon deliver
personalized weather reports via the Android mobile platform and the
web," said Dave Shull, senior vice president of Programming for DISH
Network. "This agreement recognizes the importance of cross-platform
video delivery, ensuring that our subscribers will have the most
detailed local weather information available at their fingertips
anytime, anywhere."
"DISH Network and their customers are extremely important to us,
and maintaining and expanding our partnership is a high priority for our
company," said Mike Kelly, CEO and President of The Weather Channel.
"DISH Network will now be carrying two of our channels - The Weather
Channel and a customized 24-hour, all-local weather information network
- to provide even better service to their customers. We also look
forward to working with DISH Network on other cross-platform and
interactive initiatives, taking advantage of our leadership position in
mobile and the Internet."
Additional terms of the deal were not disclosed.
About DISH Network
DISH Network L.L.C., a subsidiary of DISH Network Corporation (Nasdaq:
DISH), leads the pay-TV industry in technological breakthroughs and
provides more than 14.3 million satellite TV customers, as of March 31,
2010, with the highest quality programming and technology at the best
value. Customers have access to the most HD channels, the most
international channels, state-of-the-art interactive TV applications,
and award-winning HD and DVR technology including the ViP 922
SlingLoaded DVR, the world's only DVR with TV Everywhere functionality.
DISH Network Corporation is included in the Nasdaq-100 Index (NDX) and
is a Fortune 200 company. Visit
www.dish.com, follow on Twitter, @dishnetwork (www.twitter.com/dishnetwork),
or become a Fan on Facebook,
www.facebook.com/dishnetwork.
About The Weather
Channel Companies
The Weather Channel Companies (TWCC) is made up of The Weather
Channel television network, The Weather Channel digital properties, and
Weather Services International (WSI). The Weather Channel(R) is based in
Atlanta and is seen in more than 100 million U.S. households. TWC also
operates Weatherscan, a 24-hour all-local weather network and seen in 20
of the top 25 markets; The Weather Channel Radio Network; and The
Weather Channel HD. The digital properties of TWC, which include the
weather.com(R) site, The Weather Channel Desktop and
The Weather Channel Mobile, reach more than 40 million unique users
online each month and is the most popular source of online weather, news
and information according to Nielsen//NetRatings. WSI, headquartered in
Andover, MA, primarily provides business-to-business weather services,
particularly for the media, aviation, marine and energy sectors. TWCC is
owned by a consortium made up of NBC Universal and the private equity
firms The Blackstone Group and Bain Capital. For more information, visit
www.weather.com/press.
SOURCE DISH Network Corporation |